There’s nothing in this world like the bond a mother has with her child, and it begins the moment the doctor hands over her tiny baby!

This maternal bond is more than just an emotional connection. While it typically is strongest in the first years of a child’s life, most mothers agree this bond is eternal.

For an unexpected change, the jewelry company Pandora decided to create an advertisement centered on this unique connection. The video shows a group of six children wearing blindfolds who are instructed to find and identify their mothers. The catch? They can only use touch. As the children feel the familiar face, their eyes instantly light up the moment they recognize her touch.

The end of the video displays the words “all women are unique” and we couldn’t agree more!

You will never see an advertisement that knows how to pull on your heart strings quite like this one! The message of their campaign will touch the hearts of us all. Check out the video below to see for yourself! Let us know what you think of this inspirational advertisement!

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